| OR SIGN IN USING |
Helping you build a frontline that builds your bottom line.
MEDIOCRITY WILL KILL YOU
Because I have worked closely with all kinds of clients in all kinds of industries, I have been able to pinpoint a widespread stumbling block that keeps too many organizations from being their best. It is the practice of tolerating mediocre performers.
Let’s face it, it’s not the dishonest or disrespectful or undependable people who keep us from excelling. Most of us are smart enough to cut our losses and fire these losers fast.
No, most often the cause of less than peak performance is the mediocre players who keep us from having exceptional, winning teams that outperform the competition.
The main reasons mediocrity is allowed to flourish are because:
1. Most of us are just too nice. We don’t want to be responsible for hurting anyone’s feelings or putting them in dire financial straights. We avoid short-term pain and end up tolerating long-term misery.
2. “I just don’t have time right now to hire and train a new employee.” (This is another way of saying your team doesn’t have any bench strength. In other words, the convenience of mediocrity trumps the inconvenience of change.)
3. “We will have to pay unemployment.” (No one stops to think about the long-term cost of substandard performance versus the limited-time payment of benefits. One way or another, you’re going to pay and the right decision is in favor of the overall quality of your organization.)
There are some simple solutions to these problems, but, like most things worth doing, they aren’t necessarily easy.
1. Recruit and interview religiously: Make sure you are looking for new hires even when you don’t need anyone at the moment.
2. Then, when you are not in desperation hiring mode, you can raise the bar: When you don’t have to hire the first minimally qualified person who shows up, kick your hiring standards up a notch and don’t settle for less.
3. Hold everyone accountable, including yourself: Spell out what it takes to be a successful member of your organization and make sure everyone knows exactly what’s expected.
4. Become an employer-of-choice. Is yours a fun place to work? Do you have family-friendly policies? Do all the players on your team enjoy working together? When you can answer “yes” to these questions, you’ll be able to attract top-notch talent at every level.
As businessmen are R.H. Grant once said:
Although you may not find it hard to fill job openings in this economy, attracting and recruiting great employees will make a difference in your operations' performance. Follow these 10 tips to enhance your hiring process and business success.
Identify your UEP (Unique Employment Proposition)
What do you offer that your competitors don't? Make a list of the top 10 reasons why a great crew member should work for you. The easiest way to get started is to ask your best employees why they joined your team; what makes them stay; and what they like most about their jobs and the company.
Ask sources if they are offering a referral or a recommendation
This will confirm if they know the person and are willing to put their own name and reputation on the line.
Do not help your competition
When you are asked for a reference on an outstanding former employee, you've just been put on notice that he or she is looking for a new job. In response, tell the person that is inquiring you have to contact their applicant for permission to release the information. Ask for the former employee's current telephone number and reach out to them, soliciting their return to your organization. If their answer is no, you have made the person feel good and he or she may think of your company next time they're ready for a change.
To change the results, change the sign
The same headline, same message and same location will continue to attract the same types of applicants. If you want more and/or different kinds of candidates, change your approach. For example, if you mainly hire men, take your ad out of the newspaper's employment section and run it on the sports page. For part-time jobs, try a headline that states "Be Home When Your Kids Are Home."
Think inside the box
Before you look outside your organization, consider the people you already have on board to determine if anyone can do the job or be trained to grow into it. Promoting from within motivates your entire staff and it's nice to discover the person you need for the new position is someone you are already grooming.
Divvy up recruiting responsibilities
If you have more than one manager at a location, divide the recruiting responsibilities between them. Have one address referrals, while another manager focuses on outside organizations (schools, church groups, state employment agencies), and another reviews Internet postings (Facebook, LinkedIn and other social media and job boards).
Get rid of "Help Wanted" signs
Help wanted isn't a good reason for anyone to want to work for you. If you desire great applicants, you need to tell them why they want to apply. Instead of posting that you are "Now Hiring," how about saying "Our growth is your opportunity" or "Come for the job, stay for the career."
Frustration is good as long as it is the other company's employee who is frustrated
Somebody else's frustrated employee may be one of your best prospects. Research shows that over 20% of employees are frustrated by their jobs. The same research reveals that these workers, in most cases, are trying to do a great job but they have not been given the tools, training and respect they need to excel. Why not run an ad with a headline that reads, "Are you frustrated and looking for a change?"
Never stop looking for your next employee
Today's employees do not believe it is disloyal to look for a job while they are working for you, and the same needs to hold true for hiring managers. Recruiting is a proactive function and a key component of building your business.
Sell the sizzle, not the steak
No one really wants a job; they want the benefits the job gives them: security, growth opportunities, challenges, recognition, respect, relationships, etc. Ask candidates what they want or expect from their job and address their specific desires.
Content excerpted from Mel Kleiman's book "100 1 Top Tips, Tools, and Techniques to Attract and Recruit Top Talent."
Bio:
Mel Kleiman, CSP, is an internationally recognized consultant, author and speaker on strategies for hiring and retaining the best employees. He is president of Humetrics, a leading developer of systems, training, processes and tools for recruiting, selection and retention of the best hourly workforce. Mel is the author of four books, including the best-selling "Hire Tough Manage Easy." For more information, contact 713-771-4401 or mel@melkleiman.com.